Why Agentic Commerce Readiness Matters for Australian Adult Retailers

Read the latest article from Big Ideas Foundry in the May Eros eNewsletter.
AI-driven commerce is already reshaping how products are discovered and selected. Retail is moving beyond search and into systems where AI can compare, filter, and choose products on behalf of the customer. In the UK alone, more than 40% of online shoppers already interact with AI during purchase journeys, a signal of how quickly this shift is becoming normal.
For Australian adult retailers, the implication is straightforward. The people viewing your website are changing. Increasingly, it is not just customers. It is machines.

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